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Campaign expands to Canada with acquisition of The Message

Toronto-based advertising news title to become Campaign Canada in 2024

Image Credit: The Message

The Message: launched in 2019

Campaign has bought The Message, a Toronto-based advertising news title, as part of a global expansion plan.

The Message, which launched in 2019, will carry joint branding with Campaign for the rest of this year, before becoming Campaign Canada in early 2024.

David Brown and Chris Powell, the editors and co-founders of The Message, will continue to run the editorial operation.

Campaign already operates in eight markets — the UK, where it was founded in 1968, the US, Asia-Pacific, Japan, China, India, Turkey and the Middle East.

Canada becomes Camp


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