As we step into the holy month of Ramadan, let’s delve into the realm of mobile gaming—a rapidly growing space ripe with potential for advertisers. With shortened working hours and a relaxed, positive mindset prevailing, individuals are turning to their mobile phones, embracing gaming as a preferred source of entertainment during this festive season.
Looking at the insights, there is a remarkable surge in monthly active users during Ramadan, soaring up to 30 per cent, indulging in gaming sessions lasting an average of 30 minutes, occurring at least 3-4 times a day. This translates to a substantial average of 14 hours per week.
What makes this trend noteworthy is the prevalence of rew
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