By Alex Malouf corporate communications director MEA at Schneider Electric.
Bravery is such a wonderful notion. In one part, it’s defined as the ability to face danger and endure pain. On the other, it’s all about the idea of doing something unusual and taking a risk. For me, 2020 (and 2021) can be best defined by the former, by our need to endure over and over again as we face one crisis after another.
But I’ve kept asking myself about the need to take risks. As communicators, what have we done to do things differently? As everything around us changes, have we also embraced the opportunity for change? Do we truly understand what our stakeholders are going through and have we t
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