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Anup Oommen
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Dentsu strengthens leadership with dual directorial appointments

Anup Oommen
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"Both Maya and Fiona bring a wealth of experience, original thinking, and a deep passion for driving client success," Ramzy Abouchacra, Media Practice President of dentsu MENA, said.

From left, Maya Tayara, Managing Director, iProspect MENA, and Fiona Black, Managing Director, Carat MENA at dentsu

Dentsu has strengthened its leadership with the dual appointments of Maya Tayara as Managing Director of iProspect MENA and Fiona Black as Managing Director of Carat MENA.

The strategic appointments follow the announcement of Ramzy Abouchacra as Media Practice President of dentsu MENA last year.

With more than 15 years of experience, Maya Tayara previously served as the Head of Client Engagement and Growth at dentsu MENA. She has been pivotal in driving the agency’s mission to strengthen client partnershi


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Tags:appointmentsbrandsCaratCarat MENAclient engagementclient partnershipscompetitivenessDentsuFiona BlackgrowthiProspectiProspect MENAMaya TayaramediaoutcomesPerformanceRamzy Abouchacrasustainable growth
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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