Netizency, a social media agency that operates in the Middle East, has announced its partnership with Johns Hopkins Aramco Healthcare (JHAH).
The agency claims that the win marks a major step in Netizency’s expansion into the Saudi market, further broadening its regional footprint.
Netizency will aim to provide comprehensive social media management for JHAH. This will include strategy development, content creation, community engagement, and analytics across the healthcare brand’s social media platforms.
Leveraging their UAE healthcare experience, Netizency aims to elevate JHAH’s social media presence.
“We’re excited to further strengthen our creative expertise in Saudi Arabia, adding to our existing list of Saudi brands we manage, and giving us a larger footprint in the country,” said Michael Maksoudian, Managing Partner at Netizency.
The social media agency has previously taken on social media accounts for international brands such as Koita, McDonald’s and Visa.
“Creativity transcends borders, and we’re eager to showcase our capabilities, invest further, and expand our portfolio in this dynamic new market,” Maksoudian said.
Ramez Youssef, Marketing and Communications Director at JHAH, said, “Netizency’s proven track record across various industries and their innovative approach made them the clear choice to elevate our social media presence.
Youssef further commented on the assurance he has that Netizency’s expertise will set new expectations for communications in the healthcare industry in Saudi Arabia.
“We aim to set a high bar for healthcare communication in the Kingdom, and we’re confident that Netizency is the right partner to help us achieve that,” he said.