Flowwow’s feed on Pinterest
In the ever-evolving landscape of social media, Pinterest has emerged as a unique and powerful platform, particularly for engaging Gen-Z audiences.
At a time when customer acquisition and digital ad costs are skyrocketing, brands are increasingly looking for platforms with the potential for organic growth and an engaged Gen Z audience.
Understanding Pinterest’s appeal to Gen-Z
Pinterest CEO Bill Ready noted that Pinterest is “aging down,” attracting younger users in contrast to other maturing consumer internet applications that typically “age up.”
Gen-Z sees Pinterest as a distinct destination from
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