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Animating Pepsi’s global rebrand launch video

Pepsi recently underwent a global rebrand. To celebrate the roll-out of the new branding, the brand created a video and imagery showcasing the brand’s new logo appearing in different locations across the globe.

Eye Studio, a creative agency specialising in CGI animations and FOOH (Fake-Out-of-Home) experiences, collaborated with the brand to create visuals for the brand’s rebranding campaign.

As part of the project, Eye Studio created visuals that integrated with on-ground activations that were conducted by Pepsi.

 

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“Our team was thrilled to partner wit


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