Amidst Dubai’s towering structures and sprawling malls, chocolate brand Kinder chocolate brand – has launched its minis range of products with a campaign that sets a different record in the city.
In a city often synonymous with big, Kinder’s looked for a unique way to make its mini product range stand out in the city.
They introduced ‘Mini Billboards,’ touted to be the world’s smallest billboards.
In a collaboration with Majid Al Futtaim, Kinder broke the Dubai norms by strategically placing its mini billboards in unexpected locations.
The billboards were showcased in architectural models of future residential compounds, which are typically used by real estate companies to showcase their
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