PR Manager
Job Summary:
The PR Manager is responsible for leading a range of PR accounts and developing and executing their strategies. This role oversees client representation spanning media engagement, influencer relations, and select commercial opportunities. Managing a portfolio of brands, the PR Manager is the key point of contact for each brand, and their public-facing representative for PR activity in the region.
The core role of the PR Manager is to secure positive coverage for clients spanning print, digital, broadcast, and social media in the region, aligning with each brand’s individual strategy. The PR Manager conceives these seasonal strategies, and puts plans in place for their execution, managing a broader team to reach and exceed KPIs.
The PR Manager builds and maintains excellent relationships with regional media and influencers, identifying key opportunities to secure client coverage, and actioning both long-term planning and organic opportunities, to maximize exposure for their brands.
In addition, the PR Manager works hand in hand with clients to conceptualize and create localized campaigns, photo and video shoots, commercial influencer partnerships, and other ‘360 planning’ aspects of Faux’s client servicing.
Working hand in hand with the broader PR team, the PR Manager requires leadership skills for the mentoring and direction of junior staff, creating structured work plans for their activity, and setting clear benchmarks and deadlines for the submission of work.
Qualifications:
• Proven professional experience as a PR Manager within the fashion and/or beauty industries, with more than 3 years of experience
• Strong existing networks with regional press and influencers
• A sophisticated vision for the development of fashion and beauty PR strategies in the GCC
• Proven track record of high-level client servicing, delivering qualitative results
• Able to multitask and work on a variety of projects simultaneously
• An ability to hit key deadlines, and work to strict KPIs
• The capacity to effectively lead and advise a support team
• Excellent oral and written communication skills
• Strong creative problem-solving skills with the ability to adapt to unforeseen circumstances
• A proactive approach, an outgoing personality, and an understanding of the demanding nature of working in a professional, global-standard agency
Employee Benefits:
Faux values team well-being and offers a highly competitive package of employee benefits, including flexible working structures and other incentives.