Marketing and advertising, once powerful terms that have shaped industries, have been overused over the past decades, losing their true meaning.
ORIGIN, a prominent agency in the Middle East, has decided last year to break the barriers of conventional advertising and marketing.
They have embarked on a mission to set the new paradigm for the industry by introducing communication psychology, breathing emotions and feelings into these worn-out concepts.
Founded in 2014, ORIGIN has always been driven by a desire to challenge thinkers and provoke minds using the latest insights in neuromarketing.
ORIGIN stands as the pioneering agency in the region to fully integrate psychology into every facet of
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