Gaming has been a part of the culture for the longest time. With brands now tapping into the market, it has taken a new direction in the region. Pizza Hut is one such brand that has joined the conversation, taking advantage of the fact that fast food and gaming go hand-in-hand, with most players opting for finger food.
The brand set new standards in the industry as Pizza Hut Gaming ME. The gaming channel recently celebrated its first anniversary since its conception in 2022.
Proving how brands can be successful in the gaming sphere, it achieved over 41.5k followers within a few months with an engagement rate of 4.1 per cent and 16.2 million impressions.
It connected with the comm
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