By Ahmed El Sherbini, integrated client services director, Viola Communications
Over the last ten years or so, the communications world has been witness to a series of major shifts and evolution in every aspect, each of which has added a new layer of vocabulary while leading to change in consumer buying behaviour, the way we consume content, and how we interact with brands; e- Commerce, digital apps, social media platforms, influencer marketing, big data, clouds and algorithms … the list goes on, and it’s rapidly expanding.
It’s here! Marcomms360 – Predictions 2023 is Campaign Middle East’s flagship annual event and a must-attend for anyone who wants to be prepared for
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
