From top left, clockwise, Those That Do Founder and Director Ben Walker;
Managing Director, Nathan Quailey; Client Partner, Yvette Harapa; Head of Experiential, Corey Clarke; Mark Hutton; Head of Strategy, John Schonegevel; Emma Barnett; and CFO Robbie Lettice.Independent full-service creative agency, The Do Collective, has entered a new era reflected in the agency’s new brand positioning and name, Those That Do.
The new brand reflects the agency’s evolution from a nimble collective of thinkers into a multi-market creative company driving tangible brand action.
Those That Do will focus on brand platform, experience, activation and capability training, partnering with ambitious marketers to create meaningful momentum for businesses.
Those That Do Founder and Director, Ben Walker, said the new name and brand refresh was in direct response to the growing demand from clients for more immediacy, bravery and tangible impact in their campaigns.
“Since our








