
Serving as a Cannes Lions 2025 juror is more than just a prestigious honour, it is a cultural responsibility. You help define what ‘world class creativity’ means today, setting the standard for the year ahead. High impact creative campaigns gain a global stage, while brands and agencies benchmark themselves accordingly. The ripple effect influences budgets, storytelling approaches and, even, the role of humour or purpose in campaigns.
After countless hours of online judging, you finally step into the room alongside fellow top visionary leaders.
While the festival outside basks in beautiful sunny days and inspiring talks unfold on different stages, you find yourself immersed in hours of fil








