Blis, which specialises in location-powered advertising and analytics has released the Blis consumer confidence pulse, an interactive tracker that captures a quick snapshot of consumer sentiment. The tracker plots how consumers are feeling about their local economy, household finances and spending intent and the survey is running in the UAE, UK, USA, Singapore and Australia.
Based on three highly topical questions around finances the Blis pulse is updated twice monthly to provide a rounded picture of how consumers are reacting to changes in their situation, both personally and on a national scale.
Head of Insights, Alex Wright, speaking on the tracker, said, “We started this tracker in the wake of
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Tags:Covid-19
