YouGov’s new gaming report examines the global influencer fanbase across 17 global markets
New data from YouGov shows young UAE males between 18-34 years form the largest cohort of gaming influencer followers in the country as compared to the other demographic groups.
YouGov’s International Gaming Report 2021 is a three-part series on the global gaming influencer landscape. Part 1 sizes the gaming influencer global fanbase across 17 international markets and reveals where these influencer followers sit within the global influencer sector as a whole.
Data from the report shows that almost half (43%) of the global population across 17 international markets surveyed follow a social
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