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Yas Island reveals Disney theme park resort with host of celebs, drone shows and performances

The launch of the project was supported by live show, celebrity appearances, activations and regional OOH rollout.

Yas Disney

Miral Destinations, in collaboration with The Walt Disney Company, has announced plans to develop the first-ever Disney theme park resort destination in the Middle East and Africa. The Disney theme park’s addition to Yas Island’s portfolio was revealed through a large-scale event that blended digital spectacle with high-profile appearances and media outreach.

Hosted at Yas Links, the Disney theme park announcement included a 9,000-drone light show – the largest staged in the region to date – accompanied by fireworks and live performances from international artists such as pianist Lang Lang, West End performer Kerry Ellis, Emirati singer Rashed Alnuaimi and classical artist Sonya Balsara.

 


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