The World Out of Home Organization has announced a high-powered ‘Sustainability in OOH’ panel for WOO’s first in-person MENA Forum, which will take place from February 15-17, 2023 (Wednesday – Friday) in Dubai UAE.
The panel will comprise panel moderator Ben Milne, Global Head of OOH Dentsu, Lenaic Pineau, JC Decaux Group Chief Sustainability and Quality Officer, Mathieu Verbraken, Business Development Manager, Daktronics and Tina Chikhani-Nader, Unilever Arabia Head of Media.
The panel will look at how at how sustainability impacts on different elements of the OOH advertising value chain and how the industry is responding to it. Within the context of MENA, there will be a fo
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
