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Why today’s CFO must be a strategist, not just a steward

Zain Iraq's CFO explores how finance today is less about spreadsheets and more about culture, agility and building long-term value.

CFO

The traditional image of the CFO is someone absorbed in spreadsheets, closing books and reporting results. That picture is outdated. Today, financial leadership is not only about discipline and reporting, it is about partnering at the heart of strategy, building organisational agility, and ensuring that entire companies learn and move as one. In a fast-changing world, organisations grow only as much as their people learn, adapt and engage.

1. Navigating financial realities

Markets everywhere face turbulence through shifting regulations, economic cycles and geopolitical uncertainty. In such contexts, financial leadership is more than stewardship, it is about balancing risk with decisive ac


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