Kuwaiti delivery service Cari kicked off its latest campaign, Cari Millionaire.
Cari has offered people the opportunity to win a million dirhams
The tagline for the campaign launch says, every order could make you a millionaire.
The campaign kicked off with its initial teasers which hinted at the idea of something crazy coming.
The teasers featured a Cari delivery person falling through the sky and a DJ playing music.
Bringing it all together, the teasers ended with the words, ‘It’s not crazy, it’s Cari.’
They also made a play on words, saying that something was cooking and that it would be revealed soon.
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