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What does it take to rebrand a restaurant?

Credits: KIZA

Part of the restaurant scene in the UAE, KIZA announced its rebranding after 10 years.

KIZA had positioned itself to be the place for an “authentic and enjoyable” African experience. The restaurant looked at taking guests through a multi-sensory journey of sight, sound, and taste.

This year, KIZA decided to reimagine and relaunch the brand. 

The revamp of the restaurant consisted of an overhaul of the restaurant, including the management, the people, the brand, the menu, the space and the “vibe”.  The restaurant decided that the revamp was “necessary to align the customers experience with the bra


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