The MediaVantage, a global media representative in the region, along with The GreenVantage and The TechVantage, known for their focus on championing sustainability in advertising and adtech solutions respectively, have officially united under a single, dynamic brand identity: The Vantage.
Marking the company’s 15th anniversary milestone, the rebrand aims to celebrate a legacy of excellence while embracing cutting-edge marketing practices to stay ahead of industry trends. The unified identity reflects a strategic evolution, aligning the group under one cohesive brand while enhancing its position as a global advertising partner.
Commenting on the rebrand, Manoj Khimji, Managing Director of The Vantage, said, “This rebrand is more than just a visual change; it’s a commitment to our clients, partners, and team members. The Vantage represents a unified force, bringing together expertise across media, sustainability, and adtech to deliver unparalleled value in a truly integrated manner.”
“As we step into 2025, our new identity reflects our readiness to innovate and lead in a rapidly evolving industry as the region’s leading media representative,” Khimji added.
The rebranding also aims to streamline cross-departmental and inter-subsidiary collaboration, fostering operational synergies across the group and ensuring consistency across all client touchpoints.
Alongside the new identity, the subsidiaries’ logos have also been reimagined with fresh, bold designs that embody the shared values of innovation, professionalism, and excellence, while preserving the strengths of each entity. Together, they intend to represent a powerful blend of creativity and purpose.
By uniting The MediaVantage, The GreenVantage, and The TechVantage under one identity, The Vantage aims to empower clients and agencies with cutting-edge and sustainable media strategies, impactful international campaigns, and seamless execution.
