Warner Bros. Discovery (WBD) has revealed a strategic minority investment in OSN Streaming Ltd., a subsidiary of OSN Group (OSN).
Through this minority stake, WBD aims to reinforce its commitment to the region’s rapidly growing streaming landscape. The transaction will be completed in stages and is subject to customary conditions, including regulatory approvals.
The strategic investment also reflects the WBD’s prioritisation of working with the best creative talent, advancing technologies and forging key partnerships to fuel continued growth, with global streaming subscribers across Max and Discovery+ now standing at approximately 117 million.
Jamie Cooke, Executive Vice President and Managing Director, Central Europe, Turkey and Middle East at Warner Bros. Discovery, said, “It’s our goal to tell the greatest stories, whilst innovating our products and distribution channels. OSN has been a great partner and custodian of our content, making this union partnership a natural step for WBD and toward as we shape the future of streaming in MENA.
Cooke added, “We recognise that alongside enjoying the latest global hits, regional audiences also want stories from and about the region that reflect their own cultures and experiences. Through this deal, we’re delighted to announce that both OSN and Warner Bros. Discovery will invest in high-quality, locally produced content, ensuring a richer and more diverse offering for viewers.”
In connection with this investment, OSN and WBD will co-produce original content from the region, further cementing OSN’s role in championing local entertainment and advancing WBD’s commitment to delivering diverse, high-quality stories tailored to MENA audiences.
Joe Kawkabani, CEO of OSN Group, said, “We are thrilled to welcome WBD as a strategic partner. As a global leader in entertainment, WBD brings unparalleled expertise, innovation, and a rich portfolio of iconic brands. This investment is a significant milestone in OSN’s growth journey, reinforcing our dedication to delivering unique and compelling content. It also bolsters our commitment to expanding our investment in local content, broadening its reach beyond MENA to global audiences.”
The partnership underscores WBD’s sustained expansion in the MENA region, reinforcing its presence in one of the world’s most dynamic entertainment markets. This investment also builds on OSN’s strong growth trajectory in the MENA region’s streaming industry.
OSN has continued to evolve its offering, securing long-term partnerships with major global players, including its exclusive deal with HBO in 2022, and acquiring a majority stake in Anghami Inc. in April 2024.
The transaction advisors included Kamco Investment Company K.S.C and the Abu Dhabi office of Skadden, Arps, Slate, Meagher & Flom LLP for OSN Group, and A&O Shearman for WBD.
