TikTok recently hosted over 100 leaders from the food services industry in Riyadh, Kingdom of Saudi Arabia, at an exclusive ‘Insights on Wheels’ event on May 28th, 2024.
Industry decision-makers were invited to explore the journey of food cravings on TikTok, highlighting how cutting-edge digital strategies can convert them into orders through the platform’s content, context, and communities.
The initiative is part of TikTok’s commitment to cultivate a dynamic business environment in the region by equipping brands with the tools necessary for creating impactful campaigns that enhance visibility, build meaningful connections with their audiences and drive conversions.
“The swift tra
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
