JWT MENA’s second annual trends forecast has uncovered 10 shifts in the Middle East and North Africa that are likely to be with us for a while
In our second annual forecast of MENA trends for the near future, economic uncertainty, social tension and a hyper-connected progressive Arab are at the centre of many of our trends. Our report highlights how in our transitional times, these progressive cohorts are taking on the responsibility of shaping their own futures, leveraging crowd-power and technology as the enablers of self-sustainable lifestyles. We also spotlight how businesses are responding to their pull, in an increasingly assertive consumer landscape.
JWT MENA’s 10 Trends for 20
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Tags:JWT MENA
