fbpx
DigitalFeaturedOpinion

The rise of slow fashion: How sustainability became fashion’s hottest trend

"Today, slow fashion is redefining luxury, and the numbers speak volumes: the sustainable fashion market was projected to reach $8.25 billion by 2024," says Mehdi Mabrouk, Head of Partnerships & Communication, BUREAU BÉATRICE.

Remember when “sustainable fashion” meant shapeless hemp dresses and bland basics? Those days are long gone. Today, slow fashion is redefining luxury, and the numbers speak volumes: the sustainable fashion market was projected to reach $8.25 billion by 2024.

Mehdi Mabrouk, Head of Partnerships & Communication, BUREAU BÉATRICE on the rise of slow fashion

Here’s how leading brands are revolutionizing the industry:

Patagonia continues to set the gold standard. Their “Worn Wear” program repairs 100,000+ items annually, while their transparent supply chain has become a blueprint for the industry. Plus, who can forg


To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.