Natasha D’Souza, Senior Director of Corporate Practice at Golin MENA on the future of public relations and key trends in 2025.
As we move into 2025, let’s retire the overused phrase, ‘In the ever-changing media landscape.’ Today, the media environment offers more formats than ever before. Advising clients now demands continual updates and a proactive approach. While traditional tools like press releases and media coverage remain essential, the way we engage and build relationships with the public is rapidly evolving.
If you’re new to PR or curious about its future, here’s a quick guide to the trends you should wat
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