From left: Ivan Seifert, an Executive Communications Strategist and Co-Founder, Corporate Influence; Svenja Maltzahn, Founder of Sumea Social.Sumea Social has launched a new Corporate Influence programme, designed to sharpen executive visibility and align C-suite messaging with brand strategy.
Betting that corporate leadership needs better storytellers, the Dubai-based strategic communications agency’s Founder Svenja Maltzahn and Executive Communications Strategist and Co-Founder Ivan Seifert aim to address this growing gap in B2B marketing and communications.
Maltzahn and Seifert noticed the increasing industry demand for more authentic, trusted forms of visibility, particularly on LinkedIn. They claim that despite high marketing spend, many companies struggle to maintain relevance beyond time-bound activations such as trade shows
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