‘Passion is the Occasion’ hero image.
Experience Abu Dhabi has revealed its 2024-2025 Abu Dhabi Calendar, with a campaign headlined by celebrities Steve Harvey and Emirati actor Ahmed Al Jasmi.
The campaign also (officially) launches the ‘Passion Calendar,’ a tool developed by Experience Abu Dhabi, that allows users to integrate events in the city with their own personal calendars.
Thus, the films adopt the theme under the campaign’s namesake, Passion is the Occasion, to showcase a diverse lineup of events across sports, culture, music, and entertainment that are scheduled to occur in Abu Dhabi.
The campaign, based
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