Saudi Research & Media Group “SRMG” announced the acquisition of a 51 per cent controlling stake in Arabic podcast platform Thmanyah, one of the leading podcast platforms and documentary producers in the Middle East and North Africa region.
SRMG’s acquisition of Thmanyah is part of the Group’s new digital-first, multi-platform approach and commitment to delivering original, unique and exclusive content to consumers through new digital and social platforms. SRMG will leverage its global network and reach to support Thmanyah’s growth ambitions into new genres and geographies while benefiting from Thmanyah’s creative and production capabilities to enhance brand equity acr
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