Now that the one-month free trial for 2020 is coming to an end, it’s finally time for us to reflect on 2019 – and what a year it was for social media. With new players on the scene, shifts in policy and regulation and a slew of new features being introduced, 2019 seems to be the calm after the storm of controversy and legal woes that shaped 2018. And as analytics and social media managers at a social media agency, there isn’t much that hasn’t ended up on our radars. To contextualise everything that’s happened, we’ve identified five main categories that saw the most movement last year, in hopes of providing a clearer outlook for the year ahead.
RECKONING, RESPONSIBILITY AND REG
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