Coinciding with World Health Day, Snap Inc. launched new augmented reality lenses in partnership with the United Nations Foundation’s COVID-19 Solidarity Response Fund in support of the World Health Organization (WHO). The campaign leverages the creative power of augmented reality to create new, engaging ways for people to support COVID-19 response efforts. The new lenses are available immediately in select markets around the world including the UAE and Saudi Arabia.
The new lenses allow Snapchatters to scan real-life objects to unlock a special AR experience. When a person views an AED10/SAR10 note, for example, and taps on it in the Snapchat camera, an AR experience will trigger to show ho
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