Smartifai has appointed Vineeta Gogia as Business Director.
She will steer business development of the new product division, and aims to drive its growth initiatives with her experience in digital ad technology and media.
Gogia’s career path saw her most recently excel as Business Enterprise Solutions Director at indaHash, where she successfully managed enterprise solution initiatives.
Priot to indaHash, she was associated with Silverpush as Director, expanding the company’s regional operations.
Before Silverpush, Gogia was associated with Fork Media as Director. Her tenure there was marked by key strategic achievements, specifically the launch and expansion of the GCC business.
Her expertise in shifting product strategies, establishing critical publisher and technology alliances, and forming trading partnerships played a key role in driving the media firm’s growth and solidifying its presence in the GCC markets.
She is set to apply her background in digital advertising and track record in developing business verticals to spearhead Smartifai’s expansion and market penetration efforts.
Vineeta Gogia, said: “I am excited to join the Smartifai team at a time when the contextual space in the industry is heating up. Smartifai is uniquely positioned in the Audience Context arena, and I believe we are at the right juncture to drive substantial growth.
“The focus on developing new products that solve the audience attention problem and capturing that attention is more crucial than ever. I am looking forward to leveraging my experience to work with the talented team at Smartifai.”
Sachin Kumar, Co-Founder of Smartifai, highlights Vineeta Gogia’s role as Business Director is a testament to Smartifai’s commitment to strengthening its leadership with experienced professionals.
Her strategic foresight, technical expertise, and ability to build meaningful partnerships position her to lead Smartifai’s new business division towards new achievements and milestones.
With Vineeta Gogia on board, Smartifai aims to boost its product offerings and scale its business operations, expanding its reach and growth.
