Rotana Group and SBI (Sawt Beirut International), signed a strategic partnership to produce new media content for TV programs and further expand the current SBI’s reach to a wider Arab audience.
SBI is a Lebanese platform that produces high-quality programs and talk shows covering topics ranging from entertainment to social news, youth, medical, arts and music.
The agreement stipulates that LBC SAT, the Lebanese satellite channel and part of the Rotana Group, will broadcast SBI’s programs and develop jointly new content.
“As we continue to expand our content ambitions, we are pleased to collaborate with strategic partners such as SBI to help us research and create rich and interesting content to our v