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Parkin integrated campaign highlights new features, gains 2.5 million views

The campaign highlighted key additions on the Parkin app, including autopay at malls and multi-storey car parks, the ability to store and manage multiple car permits in one place, and the option to book tickets in advance.

Parkin

Parkin, Dubai’s leading parking solutions provider,  has revealed details about its latest consumer campaign, which spotlights driver-first features designed to simplify everyday mobility across Dubai. 
The objective of the campaign was to reflect Parkin’s broader focus on transforming parking from a transactional utility into a seamless digital touchpoint that supports busy urban lifestyles.
Aiming to reduce queues, manual payments, and last-minute stress, the brand introduced new features on its app to reinforce how smart mobility solutions quietly improve daily routines at scale.

 

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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.