The latest television audience figures for more than five million viewers across the UAE were revealed at CABSAT 2022, courtesy of new research from Mena.tv.
Unveiled at one of the Middle East and Africa’s most important event for the satellite, broadcast, and filmed content industries, the research provides viewing data – including demographic breakdowns by age, nationality, and more – for 1.1 million UAE households dating back two years and across more than 600 channels on the E-Vision network.
Nick Grande
“For more than 20 years, we have been sitting with no data, reliant on phone calls and asking: ‘What did you watch las
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
