Image Credit: Al Masaood
In today’s rapidly changing business landscape, marketers are facing unprecedented challenges and the need for practical tools to navigate the evolving world of marketing and communications has never been greater.
With unpredictability and constant learning of new ways to do things, it is crucial for marketers to make swift, data-backed decisions.
A recent study by McKinsey highlighted the significant decrease in the average lifespan of companies listed in Standard & Poor’s 500, from 61 years in 1958 to less than 18 years today. McKinsey predicts that by 2027, 75 per cent of the companies
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
