Memac Ogilvy Dubai has won a Wood Pencil in D&AD awards with ‘Buy With Your Time’ for Al Futtaim IKEA. The MENA region had a total of eight shortlists from the United Arab Emirates and Egypt.
The London based D&AD awards announced the winning works on two different digital ceremonies on the 26 and 27 May 2021. The first ceremony announced the Pencil winners across the Craft, Next, Advertising and Side Hustle categories and the second announced 3 Black Pencil winners, alongside the President’s Award and the remaining Pencil winners across the Culture, Design and Impact categories.
This year D&AD saw that despite an unprecedented year for the creative industries, the standard of work submit
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