
This October, the Campaign Saudi Briefing: Media & Marketing returns to Riyadh, bringing 24 industry leaders who will share their expertise on a variety of top-of-mind topics within media and marketing in Saudi Arabia.
On Thursday, 16 October, at Sheraton Riyadh Hotel and Towers, Campaign Middle East will host the Kingdom’s marketers to discuss topics such as convert visibility into value, the evolving role of agencies as cultural navigators, using AI for differentiation in the media landscape, safeguarding brand trust, meaningful media measurement, redefining loyalty within the framework of Vision 2030 and upgrading content strategies to better capture the attention of Saudi consumers.
Save 25% with our early bird tickets!
Speakers at the event include:
- Abdulrahman Suwailam, Head of Marketing, ESL FACEIT Group
- Ahmad Chatila, Director of Brand and Communications, HungerStation
- Ali Cuma, Business Director, Bloomberg Media
- Alice Tatton-Brown, Client Leadership Director – MENA, EssenceMediacom, a WPP Media Brand
- Fahad AlAhmed, CEO, The Fullstop Creative Agency
- Fahad Mugharbel, Social Media Director and Influencer, McCann Content Studios, KSA
- Ibrahim Hasan, Regional Head, McCann Content Studios
- James Dutton, Chief Product Officer, UM MENAT
- Joe Bell, VP – Business Development, Integral Ad Science
- Khaled Abou Sleiman, CEO, Zamakan Agency
- Kiran Jay Haslam, Chief Marketing Officer, Diriyah Company
- Samer Lahoud, Head of Creative Strategy for MENA, Snap Inc.
- Youmna Naufal, Director at APCO and Founder & Host of #YChats
- Mathieu Yarak, Head of Data, MBC Media Solutions (MMS)
- Mohammad Mannaa, CEO, UM KSA
- Mohammad Basheer Aljuhani, Senior Manager – Marketing & Communications, Expo 2030 Riyadh
- Rateel Alshehri, Saudi Influencer and Celebrity Host, Rateel Alpha Talk
- Rawan Yaqub, Head of Zenith KSA
- Simon Shaw, Chief Marketing and Communications Officer, King Salman Park
- Steve Plimsoll, Chief Strategy Officer and Acting Chief Marketing Officer, HUMAIN
- Tony Yammine, Head of Telco, Media, Government, Financial Services and Real Estate, TikTok
- Wajahat Osmani, Regional Head, Tailwind EMEA
- Yasmine AlTurk, Advanced DOOH & Digital Supply Lead MENA, WPP Media
View the full event agenda here
This brilliant line-up of speakers will share exclusive insights, drawing from their decades of collective experience to offer unparalleled learnings into the media and marketing landscape in Saudi Arabia.
Additionally, your ticket to the 2025 Campaign Saudi Briefing: Media & Marketing event gives you access to all-inclusive breakfast and lunch networking opportunities.
The event is an opportunity to personally meet and learn from industry players who have redefined media and marketing in Saudi Arabia. Get your ticket now.









