The MediaVantage has announced a new collaboration with TED.
This collaboration opens new horizons for Middle Eastern brands who will now be able to access the influential platform to use as a springboard to expand their global communication.
TED’s reach extends far and wide, with a total user base across its platforms reaching over 76 million worldwide.
Dan Qayyum, General Manager Media and Sales at The MediaVantage, said: “Middle Eastern brands and advertisers are poised for unprecedented global recognition.
“TED, renowned for its captivating ideas and a vast global audience, is the ideal partner to propel them to new heights.
“We are excited to facilitate our clients’ access to TED’s advertising expertise, visionary content creators, and a global audience hungry for innovative narratives.”
Standing for technology, entertainment, and design, TED is known for its ideas and narratives.
With a range of offerings, including the conference, thought-provoking salon events, and impactful TED in Arabic, it offers a platform for thought leaders and innovators to share their insights.
Charlie Meredith, Associate Director of Brand Partnerships at TED, added: “With its innovative approach and deep understanding of the local market, The MediaVantage is the ideal partner for us in this endeavor.
“We are excited to join forces, facilitating our shared vision to provide the region’s clients with access to TED’s platforms, visionary speakers, and a global audience hungry for bold ideas.
“Together, we look forward to crafting inspiring stories and pioneering new horizons in the world of ideas worth spreading.”
Together, TED and The MediaVantage are embarking on a mission to amplify Middle Eastern narratives on a global scale, inspire audiences, and elevate brands to unique heights.
