
M&C Saatchi Middle East has revealed two significant additions to its creative leadership team, with Cristiano Tonnarelli joining the agency as Executive Creative Director, alongside Munib Hamza, who has been promoted to the same role.
With more than 20 years of experience, Tonnarelli has a proven track record of delivering award-winning projects across both local and international markets. M&C Saatchi aims to leverage his integrated vision and creative expertise to advance its mission to forge meaningful connections between brands and culture. Tonnarelli returns to the Middle East region after a successful two-year stint in Singapore, where he was part of the team that secured Singapore’s first Cannes Lions Grand Prix.
“I am excited to join M&C Saatchi Middle East,” said Tonnarelli. “I’ve always admired their bold thinking and commitment to impeccable craft. My role is to help our brands enrich lives and connect with culture in this fast-evolving region.”
Meanwhile, Munib Hamza, a long-standing member of the team, reacted to his promotion to the Executive Creative Director role, saying, “I am honoured to be promoted to Executive Creative Director at M&C Saatchi Middle East. This recognition reflects the incredible support from my team, and I look forward to pushing creative boundaries and delivering impactful work for our clients.”
Commenting on the appointments, Ryan Reed, CCO of M&C Saatchi, said, “These dual appointments highlight our dedication to delivering outstanding creativity and value for our clients, both in the region and beyond. Munib’s promotion reflects his exceptional work ethic and commitment to his craft, his team, and his clients.”
Scott Feasey, CEO of M&C Saatchi Middle East, said, “Over the years, Munib has been instrumental in elevating the agency’s reputation and has played a pivotal role in crafting beautiful, effective campaigns for our biggest client. We couldn’t be prouder of his success. His promotion highlights M&C Saatchi’s commitment to growing and developing internal talent.”
Through these strategic appointments, the agency aims to keep pushing boundaries and creating meaningful, impactful work in a dynamic and evolving marketplace.