The fifth annual The Marketing Society conference took place last week at Marketing Mania, GITEX, bringing together key industry figures from the UAE’s marketing landscape to discuss how marketing can spearhead long-term business and economic growth in the region.
‘Changemakers Unite’ saw respected marketing leaders and visionaries from some of the region’s top government sectors, consumer and corporate brands take to the stage to discuss important topics, such as sustainability, digital transformation, and diversity and inclusion, with a goal to inspire changemakers across the emirate.
Here, speakers from the conference discuss the event, share their commentary on how bran
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