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Marketing Game Changers 2024: Melanie De Souza

With more than 30 years of experience, including five in her current position, De Souza oversees a team of seven and a department of 24 people at Al Ula.

Melanie De Souza is one of Campaign Middle East’s Marketing Game Changers 2024.
Our annual Marketing Game Changers feature aims to recognise and celebrate those client-side marketing leaders whose actions and insights have made the greatest impact on their brands, their industries and the region’s marketing community over the past 12 months.
One of them for this year is Melanie De Souza, who is the Destination Marketing Executive Director at AlUla.

With more than 30 years of experience, including five in her current position, De Souza oversees a team of seven and a department of 24 people at Al Ula.

Melan


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