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Marketing Game Changers 2022: Pizza Hut’s Beverley D’cruz

Chief brand officer, Pizza Hut Middle East and Africa
Years in position: 2.5 
Years with company: 16 
Size of department: 15

Previous three jobs
• Chief marketing officer, Pizza Hut UK
• Marketing director, KFC Canada
• Digital marketing director,
Pizza Hut Canada

Recent campaigns
• Pizza Hut partners with PLG on Gaming
• Pizza Hut and KFC collaborate
• Pizza hut and Earth Hour

What is your objective in your current role?
My goal is to grow Pizza Hut in the region by focusing on RED: relevance, ease and distinctiveness.
Do you have a guiding principle?
I live by the mantra of ‘Be kind, be courageous, be awesome.’
How do you make agency relationships work?
I believe


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