Memac Ogilvy has been selected by Majid Al Futtaim shopping malls, as its new strategic and creative agency of record in the GCC.
The agency will ideate and develop creative campaigns and content across all media and manage the retail giant’s social media engagements across malls in their respective markets, specifically UAE, Bahrain and Oman.
It will be responsible for driving improved online engagement and conversion on social media, ensuring a wholistic approach to their creative campaigns across the portfolio of 24 outlets, including City Centre malls and the Mall of the Emirates in Dubai.
Hadi Ballout, Managing Director, Advertising – UAE at Memac Ogilvy, said: “Coming
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