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Ma’an Art Production reveals refreshed branding, appoints creative director

The brand uplift aims to position Ma'an Art Production as the go-to partner for government entities seeking to connect authentically with Emirati society.

Ma'an

Ma’an Art Production, a homegrown creative agency, has unveiled refreshed branding in an effort to affirm its position as the region’s only majority-Emirati creative agency.
The brand uplift aims to be more than a logo refresh, making a statement of the agency’s creative philosophy.

 

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“Our rebrand is not cosmetic; it’s cultural,” said Eissa Al Awadhi, Founder & Creative Director, Ma’an Art Production. “We exist to make government communication more human and rooted in the people it serves.”

Therefore, the rebrand aims t


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Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.