Leo Burnett Beirut was the world’s sixth most creative agency in 2012, according to the annual Big Won Report.
The Lebanese outfit was also the top agency for PR and media globally, while Memac Ogilvy Label’s ‘The Return of Ben Ali’ was the second most awarded campaign across all media.
Memac Ogilvy Label’s Yassine Boughaba was named the world’s top art director, while Leo Burnett ’s Areej Mahmoud was the second placed creative director in the world, with Label’s Nicolas Courant fourth. Leo Burnett’s chief creative officer, Bechara Mouzannar, was named the fourth best CCO globally.
However, Leo Burnett Beirut’s ranking fell short of Y&R Dubai’s success in 2011, when it was named the world’s third most creative agency – the highest ever position fo
