Landmark Reach partners with Publicis Media Middle East Landmark Reach, the retail media division of Landmark Group has partnered with the media hub of Publicis Groupe, Publicis Media to strengthen and expand, its retail media network.
The partnership will aim to create new opportunities for brands while enhancing the shopping experience for millions of consumers through a more data-driven, targeted advertising platform that connects brands with shoppers at critical points in their journey, whether in-store, online, or on the open internet.
“Retail media is shaping the future of how brands grow and build customer loyalty,” said Mazen Mroueh, Head of Performance at Publicis Media ME.
“This partnership with Publicis Groupe ME represents a strate
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