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Hussein Dajani wins CX Professional of the Year at the The Customer Centricity World Series

The Customer Centricity World Series awards Hussein Dajani as CX Professional of the Year 2022.

The Customer Centricity World Series is an awards ceremony to recognise the most Customer-Centric Organisations around the world. This year Hussein M. Dajani, partner, customer and marketing at Deloitte Digital, has won the CX Professional of the Year, highlighting the Middle East as a reference for customer experience (CX) on the global stage.

The Customer Centricity World Series is hosted by ARCET Global, a global hybrid consultancy that helps organisations improve and adopt global best practices in CX and communications. ARCET Global has a presence in the US, the UK and the UAE.

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The virtual awards took place on the 18th of May 2022, where the most customer-centric organisation were recognised. The CX Professional of the Year 2022 was a tie between Hussein M. Dajani, from the UAE, and Clare Muscutt, Women in CX (TM) from the UK.

“Getting this unexpected acknowledgement is a true honour and a privilege, and at the same time puts a lot of pressure and challenge on me in ensuring I keep raising the CX bar higher in the region and globally. Being part of Deloitte Digital Customer and Marketing offering, my team and I will do our utmost to keep elevating the human experience and assisting organizations with their CX agendas. This isn’t an accomplishment to me alone but to the entire CX community in the Middle East region,” said Hussein M. Dajani, partner, customer and marketing, Deloitte Digital.

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