
Emirati consumers have opened up about the perceived impact of recent global trade tariff shifts, particularly US tariffs on Chinese goods, as well as how it affects their expectations around the prices of goods, product variety, and overall market and consumer sentiment.
In a recent SixthFactor survey, 100 UAE nationals who were part of a proprietary panel of UAE-based respondents provided a unique view into the local citizen mindset, particularly in a region where national sentiment often reflects broader socio-economic priorities.
When asked about the methodology of the survey, SixthFactor revealed to Campaign Middle East that it used a structured online survey approach, combining quantit








